What does a live event announcer actually do?
A live event announcer or Voice-of-God (VOG) provides the voice behind the scenes of your event. They introduce speakers, guide the audience between sessions, deliver sponsor reads, communicate updates, and keep your show running smoothly, both in front of and behind the scenes. They’re essential for pacing, professionalism, and energy.
What’s the difference between a live announcer and an emcee?
An emcee (MC) typically appears on stage and interacts with the audience directly. A live announcer works off-stage (often backstage or via Voice-of-God audio), providing seamless voiceover to cue transitions, introduce sessions, and support the technical flow of your event.
Do I really need a professional announcer, or can someone on my team do it?
It’s possible for someone on your team, or even your A/V staff, to make the announcements. But there’s a big difference between reading a script and delivering a message. A professional live announcer brings years of vocal training, performance experience, and the ability to adapt in real-time. You get consistent pacing, confident delivery, correct pronunciation, and the ability to handle last-minute changes with ease. Plus, your internal team stays focused on their actual roles, without the added pressure of going live on mic.
Can a live announcer help if my event runs behind schedule?
Absolutely. A good live announcer adapts in real-time, filling in gaps, adjusting transitions, and updating the audience without causing confusion or stress. They’re often the key to managing on-the-fly changes with calm professionalism.
How does a live announcer work with my production team?
Live announcers collaborate closely with your show caller, stage manager, and A/V crew. They attend rehearsals, take cues, and align timing with your run of show. The best announcers become a trusted part of your production team, not just a voice.
What types of events benefit from a live announcer?
Live announcers are ideal for:
- Conferences and summits
- Award shows and galas
- Corporate meetings and retreats
- Trade shows and product launches
- Hybrid and virtual events
If your event has a run of show, live sessions, or audience transitions, it can benefit from a live announcer.
How early should I book a live announcer?
It’s best to book your announcer 4–6 weeks out (or earlier for large or multi-day events). This allows for script reviews, rehearsals, and coordination with your technical team. However, experienced announcers can often step in with short notice if needed.
Can a live announcer support hybrid or virtual events?
Yes! A live announcer is often the glue that holds hybrid events together. They can welcome virtual audiences, cue speakers, introduce sessions, and help bridge the gap between in-room and remote attendees, thereby creating a unified and professional experience.
How much does it cost to hire a live announcer?
Rates vary based on event size, length, travel, and whether you need pre-event scripting or post-production support. Most professional live announcers offer full-day or multi-day rates. Please feel free to contact me here for a customized quote tailored to your event.
What should I provide to a live announcer before the event?
At minimum, provide:
- A run of show or event agenda
- Speaker names, bios, and pronunciation notes
- Sponsor names and readout copy (if applicable)
- A/V and cueing info
- Contact for your show caller or production lead
Bonus: The earlier your announcer can join the prep, the better your event will sound.
Still Have Questions?
Whether you’re booking your first live announcer or you’re a seasoned producer looking for a smoother show flow, I’m here to help.
Get a Custom Quote
